Deadline Extended in VAB’s “Production of the Year” Competition

Based on feedback from members, the VAB has extended the deadline to get entries in and changed the eligibility window. Revisions are below in red:

Although we had to cancel the 2020 Convention this past June due to COVID-19, the VAB is going to move ahead with a Production of the Year Competition! The entries will be reviewed by our colleagues in New Mexico and the winners will be announced via a recorded video sometime in December.

Now more than ever before, the VAB is excited to honor the outstanding television and radio commercials, promos, PSAs and digital content that has been created in Vermont and aired on Vermont stations and/or digital platforms over the last 12 months from February 1, 2019 – April 30, 2020. However, because we have a special COVID-19 specific category this time around, we will have a special eligibility window just for that category of what else, but March 1, 2020-October 31, 2020.

Revised deadline to get entries in is Thursday, November 12, 2020 at 11:59PM Eastern.

Entries will be judged on Creativity, Production Value, Copy-writing and the Ability to Evoke Response, reviewed by broadcasters in New Mexico and a total of 15 awards will be given to the winner of each of the following categories:

Television Station Produced Commercial
Television Station Produced Promo
Television Station Produced Public Service Announcement
Television Station Produced COVID-19 Specific Commercial, Promo or PSA
Television Station Produced Digital* Commercial, Promo or PSA

Radio Station Produced Commercial
Radio Station Produced Promo
Radio Station Produced Public Service Announcement
Radio Station Produced COVID-19 Specific Commercial, Promo or PSA
Radio Station Produced Digital* Commercial, Promo or PSA

Production Company TV Commercial
Production Company TV PSA or Promo
Production Company Radio Commercial, PSA or Promo

New! College Television Station Produced Promo or PSA
New! College Radio Station Produced Promo or PSA

*Digital must have been posted on an FCC licensed VT Television or Radio station’s online platform (i.e. website, social media pages) or aired on an advertisers online platform between October 1, 2019 – Sept.30, 2020 February 1, 2019 – April 30, 2020 to qualify.

Official Rules:

  1. Entries must be emailed separately to vab@vab.org by Friday, November 6th, Thursday, November 12, 2020 at 11:59 PM EST.
  2. Each station may submit (1) Commercial, (1) Promo, (1) Public Service Announcement of any length to be considered. Each station may also submit (1) COVID-19 Specific Commercial, Promo or PSA as well as (1) Digital* Commercial, Promo or PSA to be considered.
  3. Commercial, Promo and PSA entries must have aired on an FCC licensed VT Television or Radio station between October 1, 2019 – Sept.30, 2020 February 1, 2019 – April 30, 2020.
  4. * Digital commercial, promo or PSA must have been posted on an FCC licensed VT Television or Radio station’s online platform (i.e. website, social media pages) or an advertiser’s online platform between October 1, 2019 – Sept.30, 2020 February 1, 2019 – April 30, 2020.
  5. Entries must have been written and produced locally by the submitting station.
  6. Entries can only feature licensed music and the majority of the voice(s) must be non-union talent.
  7. TV and/or digital entries must be sent in native resolution MPEG 3 or MPEG 4 via Dropbox to vab@vab.org. WAV files, YouTube or Vimeo links cannot be accepted.
  8. To be eligible, stations must be VAB members or associate members in good standing. If you are not sure of your standing, email vab@vab.org or call (802) 233-0296.
  9. There is no charge to enter the contest.

TO ENTER:

– Email each entry separately to vab@vab.org by Friday, November 6th, 2020 Thursday, November 12, 2020 at 11:59 PM EST.

– Each entry MUST include the following information:

Station Call Letters or Production Company:
Category of Entry (Commercial, Promo, PSA, etc.):
Title of Entry ( i.e. “Free Hot Dog Day”):
Writer(s):
Producer(s):
Talent:
Videographer (if applicable):
If it’s a digital* entry, list at least (1) station or advertiser’s digital platform it appeared on:

VAB reserves the right to feature winning spots in VAB publicity materials including the VAB Voice, http://www.vab.org and our social media pages.

Questions? Call Wendy Mays at (802) 233-0296 or email vab@vab.org

Good luck!