Relief and Hope for Local Auto Dealers
Tuesday, February 9th, 2021
Noon ET
Presented by John Tkac, LBS Auto Expert and Dealer Consultant
REGISTER HERE
Your local auto dealers have enjoyed record sales during the past several years. As we all know, 2020 caused business at many showrooms to slow to a crawl, if not stop altogether. As their local broadcast expert, dealers can benefit greatly from your expertise and know-how if you’ve done your homework. Come learn how you can be a confident marketing hero for your automotive accounts and prospects.
Tuesday, February 16, 2021
11:00 AM – 12:00 PM ET
Register Here
Certified SBE members attending these webinars receive ½ recertification credit in category I

Thursday, February 18, 2021
2:00–3:00pm ET
by Jim Mathis
Check back soon for the URL to join
The COVID-19 pandemic has been one of the best educations a leader can have, if they use this time to learn.. from their priorities, their reactions and their people’s dependency on them to stand up and take authority. These recent circumstances pose a golden opportunity for your staff and client to see leadership in you that builds confidence and security in uncertain times. When this is over, you will be positioned at the forefront of staff and client priorities and support in the world ahead. It will also allow more time to prioritize your “main thing” as people look to you when communities are fully back open for business.
Catch up on webinars you missed that the VAB has made available free to our members over the last few months:
What Can Broadcasters Expect in 2021 from 1/21 by David Oxenford
Providing Broadcast and Digital Magic in Today’s Disenchanted World from 1/12 by Gary Moore
“How To Conduct A Needs Analysis Remotely” from 12/10 by Matt Sunshine (if that link requires a password, you can also watch it at https://youtu.be/AaBNJh8Hs_w
“Ask a GM! Get a Head Start into 2021” from 12/8 by Mike Costa
“So … What Does the Election Mean?” from 11/19 by David Oxenford (download David’s Powerpoint)
“Boring Creative That Sells” from 11/10 by Tim Burt
Get After It from 10/22 by Dawnna St. Louis
COVID Christmas, Hanukkah and New Year – Your Chance To Shine from 10/13 by Paul Weyland
Writing and Speaking For Broadcast from 10/15 by Joe Little
How to Give your National Superstars Homecourt Advantage from 9/17 by Kipper McGee
Digital Marketing: Assisting Your Clients as they Reopen in Today’s Environment from 9/8 by Greg Gibbon
Political File Rules Webinar with FCC Panel from 8/19 Password: %W?6.xrV Download the Slide Deck from the FCC’s presentation
Leading a Local Newsroom Through Uncertain Times from 7/27 & 7/28 with Al Tompkins
“Power Up Your Reporting Parts 1 & 2” from 7/20 & 7/21 with Al Tompkins
“It’s Not Just Selling Digital, It’s Understanding How to Sell Against It” from 7/16 with Derron Steenbergen
“Digital & Social Media Legal Issues for Broadcasters” from 7/16 by David Oxenford
“Maximize your Profile, Develop Your Business and Generate Leads with Linked In” from 7/1 by Chris Miller
“Trends in Local Sales of OTT Advertising” from 6/18
“Jacobs Media COVID-19 Listener Survey 2” from 6/11 by Jacobs Media
“Reopening Doors with Innovation and Creativity” from 6/9 by Tim Burt
“Protest Coverage: Safety, Prep and Knowing Your Rights” from 6/3 by Reynolds Journalism Institute
“21st Century Leadership – How to cultivate leadership in today’s workplace” from 5/21 by Jeff Butler, Generation Workplace Expert
“Working with Agencies More Effectively: Post Pandemic” from 5/21 by Emmie Musser, Güd Marketing
Making Your Mark In A Recovering Economy! from 5/12 by Paul Weyland
The Survival Marketing Workshop from 4/23/20 by Mike Blinder
Enough! Part 1 from 4/15/20 and Enough! Part 2 from 4/22/20, both joint presentations by Derron Steenbergen from Swagger Institute and Speed Marriott from P1 Learning.
Political Advertising Refresher from 4/16/20 by David Oxenford as well as his slide deck.
Broadcasters Can Be Sales Leaders During an Unsettled Economy from 4/14/20 by
Mark Levy.
The New Normal Programming & Personality In a Once-In-A-Lifetime Crisis from 4/7/20 by Tracy Johnson.
Selling Through a Pandemic from 3/31/20 by Paul Weyland.
COVID-19: Be the Best in Your Market from 3/26/20 by Gary Moore, Tim Burt, Mary Levy and Paul Weyland.
How to Monetize Social Media in a Meaningful Way from 3/10/20 by Lori Lewis
Help Car Dealers Dominate Their Market from 2/11/20 by John Tkac
5 Common Brand Mistakes and How to Avoid Them from 1/14/20 by Blaine and Honey Parker