Vermont Association of Broadcasters
Catch up on webinars you missed that the VAB has made available free to our members over the last few months:
“Is Artificial Intelligence A Threat To Broadcast Sellers And Ad Creators?” from 5/9 by Tim Bur
“It’s What Comes out of the Speaker that Counts” from 5/18 by Larry Wilkins
“Win Back Local Auto Dealers in a Big Way” from 3/14 by John Tkac
“ATSC 3.0 – Where It Stands and Where It’s Going in 2023 and Beyond” from 2/16 by Madeleine Noland
“Better Advertising Campaigns Aren’t Just Essential, They’re Existential” from 2/14 by Paul Weyland
“The Opportunities Ahead – A Broadcast Veterans View of the Future” from 1/19 with Steve Wexler
“Broadcast Sellers and Leaders: NEVER BE BORING” from 1/10/23 by Valerie Geller
“Unpacking the 2022 Midterms: The Future of Broadcasting in the 118th Congress” from 11/17 by NAB’s Jack Smedile and Alex Siciliano
“How to Quadruple You Local Direct Sales”from 11/8 by Paul Weyland
“Creating a Station Environment No One Wants to Leave” from 10/20 by Kevin Benz
“Allowing Yourself to Be an Average Broadcast Seller Is a Formula for Failure” from 10/11 by Gary Moore
“Why Winging It with Social Media Doesn’t Work for Broadcasters” from 9/13 by Lori Lewis
“Preventative Maintenance For Back Up Generators” from 8/16 by Andy Butler
“From Influence to Impact: Putting More Political Ad Dollars on Your Books” from 8/18 by Mark Levy of RDR
“Using Creative to Get Broadcast Back On The Radar” from 8/9 by Tim Burt
“EAS Regulations and what your entire staff should know about the Alternate Inspection Program (ABIP)” from 7/21 by Larry Wilkins. Powerpoint presentation and sample station log can be downloaded here.
“Mastering the Qualities of the Best Broadcast Sellers” from 7/12 by Mike Blinder, Publisher of ‘Editor & Publisher’
“Covering Guns: What Every Journalist Should Know” from 7/11 by Al Tompkins from Poynter Institute
“How to Stand Out Amid Media Competition and Digital Fragmentation” from 6/16 by Karen Morriss
“3 Easy Steps to More Engaging, Authentic and Profitable Copy” from 6/14 by Blaine and Honey Parker
“What We Can Learn From Ad Agencies About Selling and Retaining Long-Term Local Direct Business” from 5/25 by Paul Weyland
“Unconscious Bias in our Everyday Lives” from 5/19 by Binnu Palta Hill. Download the PowerPoint here.
“Does Price Matter to Your Clients and Station?” from 5/10 by Gary Moore
“Reasons to Keep Advertising Even During Inventory and Labor Issues” from 3/30 by Paul Weyland
“Approaching Auto Dealers During These Historic Times” from 3/8t by John Tkac
Political Broadcasting Webinar from 2/24 by Fletcher, Heald & Hildreth attorneys Frank Montero and Sara Hinkle and the FCC Political Broadcasting team, Bobby Baker, Gary Schonman and Sima Nilsson.
“Getting Your Unfair Share of 2022 Dollars; The Election and More” from 2/17 by Barry Cohen
“Insta-Branding and the Commercial Quickie” from 2/8 by Blaine and Honey Parker
“Trends of the Future Now – What Every Broadcaster Should Know From CES” from 1/20 by Shawn DuBravac
“From Influence to Impact: You Ordered The Advertising. We Ran It Correctly. I’m Here To Collect” from 1/19 by Mark Levy
“Fighting Fakes and Truth Decay” from 1/4 with Al Tompkins – part of the Poytner Webinar Series for Journalists
“Battling Bias” from 12/8 by Al Tompkins – part of the Poynter Webinar Series for Journalists
“Everything Political; Preparing Broadcasters for 2022” from 11/18 by David Oxenford
“How To Write A “Creative” Spot in Minutes – Even If You’re a Newbie” from 11/9 by Tim Burt
“Powerful Storytelling (Part 2)” from 11/4 by Al Tompkins – part of the Poynter Webinar Series for Journalists
“Powerful Storytelling (Part 1)” from 10/21 by Al Tompkins – part of the Poynter Webinar Series for Journalists
“ATSC 3.0: Applications in Public and Commercial Television” from 10/21 by Vincent Curren & Kerry Oslund
“Political File Rules Webinar with FCC Panel” from 8/19 Password: %W?6.xrV Download the Slide Deck from the FCC’s presentation
“Review of Ransomware Issues in Broadcast IP” from 7/20 by Wayne Pecena
“You’ve Been Breached: The What, When and How of Responding to a Data Security Incident” by Lisa Ellingson. Access Passcode: Lu%4?H5r You’ve Been Breached Presentation
“How to Quadruple You Local Direct Sales”from 11/8 by Paul Weyland
“Creating a Station Environment No One Wants to Leave” from 10/20 by Kevin Benz
“Allowing Yourself to Be an Average Broadcast Seller Is a Formula for Failure” from 10/11 by Gary Moore
“Why Winging It with Social Media Doesn’t Work for Broadcasters” from 9/13 by Lori Lewis
“Preventative Maintenance For Back Up Generators” from 8/16 by Andy Butler
“From Influence to Impact: Putting More Political Ad Dollars on Your Books” from 8/18 by Mark Levy of RDR
“Using Creative to Get Broadcast Back On The Radar” from 8/9 by Tim Burt
“EAS Regulations and what your entire staff should know about the Alternate Inspection Program (ABIP)” from 7/21 by Larry Wilkins. Powerpoint presentation and sample station log can be downloaded here.
“Mastering the Qualities of the Best Broadcast Sellers” from 7/12 by Mike Blinder, Publisher of ‘Editor & Publisher’
“Covering Guns: What Every Journalist Should Know” from 7/11 by Al Tompkins from Poynter Institute
“How to Stand Out Amid Media Competition and Digital Fragmentation” from 6/16 by Karen Morriss
“3 Easy Steps to More Engaging, Authentic and Profitable Copy” from 6/14 by Blaine and Honey Parker
“What We Can Learn From Ad Agencies About Selling and Retaining Long-Term Local Direct Business” from 5/25 by Paul Weyland
“Unconscious Bias in our Everyday Lives” from 5/19 by Binnu Palta Hill. Download the PowerPoint here.
“Does Price Matter to Your Clients and Station?” from 5/10 by Gary Moore
“Reasons to Keep Advertising Even During Inventory and Labor Issues” from 3/30 by Paul Weyland
“Approaching Auto Dealers During These Historic Times” from 3/8t by John Tkac
Political Broadcasting Webinar from 2/24 by Fletcher, Heald & Hildreth attorneys Frank Montero and Sara Hinkle and the FCC Political Broadcasting team, Bobby Baker, Gary Schonman and Sima Nilsson.
“Getting Your Unfair Share of 2022 Dollars; The Election and More” from 2/17 by Barry Cohen
“Insta-Branding and the Commercial Quickie” from 2/8 by Blaine and Honey Parker
“Trends of the Future Now – What Every Broadcaster Should Know From CES” from 1/20 by Shawn DuBravac
“From Influence to Impact: You Ordered The Advertising. We Ran It Correctly. I’m Here To Collect” from 1/19 by Mark Levy
“Fighting Fakes and Truth Decay” from 1/4 with Al Tompkins – part of the Poytner Webinar Series for Journalists
“Battling Bias” from 12/8 by Al Tompkins – part of the Poynter Webinar Series for Journalists
“Everything Political; Preparing Broadcasters for 2022” from 11/18 by David Oxenford
“How To Write A “Creative” Spot in Minutes – Even If You’re a Newbie” from 11/9 by Tim Burt
“Powerful Storytelling (Part 2)” from 11/4 by Al Tompkins – part of the Poynter Webinar Series for Journalists
“Powerful Storytelling (Part 1)” from 10/21 by Al Tompkins – part of the Poynter Webinar Series for Journalists
“ATSC 3.0: Applications in Public and Commercial Television” from 10/21 by Vincent Curren & Kerry Oslund
“Political File Rules Webinar with FCC Panel” from 8/19 Password: %W?6.xrV Download the Slide Deck from the FCC’s presentation
“Review of Ransomware Issues in Broadcast IP” from 7/20 by Wayne Pecena
“You’ve Been Breached: The What, When and How of Responding to a Data Security Incident” by Lisa Ellingson. Access Passcode: Lu%4?H5r You’ve Been Breached Presentation
Vermont Association of Broadcasters 