2018 Commercial of the Year Awards announced!

WCPV-FM and WestView Digital Win ‘Best in Show’ Commercial of the Year Awards

Montpelier, VT — Advertisements for Palmer Insurance and Casella Waste Management took home the Best in Show Awards May 22 at the annual Commercial of the Year Awards presentation at the Vermont Association of Broadcasters Convention in Montpelier.  To see photos from the convention, please download the June 2018 edition of The VAB Voice.

The commercial for Palmer Insurance, titled “Life Unexpected,” won the Best in Show prize for radio.  It was written by Amanda Relyea and produced by Mary Cenci for WCPV-FM in Colchester.

The television Best in Show entry, titled “Always There,” was written by Robert Casella,  produced by Elizabeth Casella and Marc Okrant and directed by Andrew Wilson of WestView Digital, which is based in Pittsford.

WPTZ-TV took home four awards including First Place in the Television Public Service Announcement category for a spot for Burlington’s Festival of Fools event.

WVNY-TV won the First Place award for commercials for an advertisement for Switchback Brewing Company titled “Employee Owned.”

WIZN-FM collected the First Place award for radio commercials for “Closets – Jungle,” a commercial for Tailored Living Vermont.

WCAX-TV won the First Place prize for television promo spots for “First in News – Legacy.”

A commercial produced by Mt. Mansfield Media for Wendell’s Furniture, “The Will,” won the First Place award for Agency produced television commercials.

A panel of a dozen judges reviewed more than 100 entries for this year’s contest.

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Here is a complete list of this year’s winners:

Radio Station PSA, First Place

WCVR-AM

“Arts Bus Christmas”

Sponsor: Arts Bus VT

 

Agency TV PSA, First Place

Green Mountain Video, Inc.

“The WishKids”

Sponsor: Make-A-Wish Vermont

 

Agency TV PSA, Second Place

Urban Rhino

“Making Kids a Priority”

Sponsor: Let’s Grow Kids

 

TV Station PSA, First Place

WPTZ-TV

“Festival of Fools”

TV Station PSA, Second Place

WPTZ-TV

“Math + Science = Success – Caitlin Napoleoni”

 

Radio Station Non-Broadcast Video, First Place

WIZN

“Introducing: Ask Mitch”

 

Agency Non-Broadcast Video, First Place:

Place Creative Company

“Works Wonders”

Sponsor: Vermont’s Original Bag Balm

Producer: Moving Pictures Division

 

Agency Non-Broadcast Video, Second Place

Moving Pictures Division

“Darn Tough Brand Anthem”

Sponsor: Darn Tough Vermont

 

TV Station Non-Broadcast Video, First Place:

Vermont PBS

“Vietnam Web Extras, David Ross”

 

TV Station Non-Broadcast Video, Second Place

WPTZ

“Ira Farm”

 

Radio Station Promo, First Place

WKOL-FM

“KOOL 105 Work Day Bonus”

Sponsor: U-First Federal Credit Union

 

Radio Station Promo, Second Place

WEZF

“Mike and Mary Promo – Impressions”

 

Agency TV Promo, First Place

Place Creative Company

“Further Together”

Name of Sponsor: Vermont PBS

 

TV Station Promo, First Place

WCAX

“First in News Legacy”

 

TV Station Promo, Second Place

WPTZ-TV

“Community Pride”

 

Radio Station Commercial, First Place

WIZN

“Closets – Jungle”

Client: Tailored Living VT

Radio Station Commercial, Second Place

WDVT-FM

“Off the Hook”

Sponsor: The Barn at Off the Hook Kennels

 

Agency TV Commercial, First Place

Mt Mansfield Media

“The Will”

Sponsor: Wendell’s Furniture

 

Agency TV Commercial, Second Place

Place Creative Company

“Go Far”

Name of Sponsor: Union Bank

 

TV Station Commercial, First Place

WVNY

“Employee Owned”

Sponsor: Switchback Brewing Company

 

TV Station Commercial

Second Place

WCAX

“VT Thinstone BVF 2017”

Client: Vermont Thinstone

 

Best in Show – Radio

WCPV

“Life Unexpected”

Sponsor: Palmer Insurance

 

Best in Show – Television

WestView Digital

”Always There”

Sponsor: Casella

 

Congratulations to all the winners!  Photos will be posted soon!